I'm Dave Jones and you're reading my personal blog.  I started as a PR guy in 1991 and have been involved with social media's intersection with Marketing & PR since 2005. 

 

 

Currently, I'm the VP, Social Strategy at Proximity Canada.

Disclaimer:

While I'll get in to professional topics here, it's worth remembering everything posted is my personal opinion and does not necessarily represent the views of my employer or its clients.

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PRworks blog archive - All of my posts from December 2005 to February 2009

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Tuesday
Dec232008

Will Presidential transparency thrive under Obama?

I'm as excited as the next "liberal elite" about the incoming Obama administration. Clearly, the use of technology, social media and the collective hope of billions of people for a more human and thoughtful U.S. administration has people expecting new and different things from the incoming leader of the free world.

But incoming Press Secretary Robert Gibbs isn't necessarily going to be that much different than the waffling, obfuscating Press Secretaries of days-gone-by, according to a recent New York Times Magazine article.

On The Media's Bob Garfield interviewed NYT reporter Mark Leibovich about his piece on Robert Gibbs on last week's show. Worth a listen, if not only to hear a clip of Obama cutting off a reporter in mid-sentence because he didn't want to answer a line of questioning about the Illinois Governor Blagojevich scandal. There's also a great clip of Gibbs baring his teeth in an exchange with Sean Hannity.



As we've seen before, it's easy to campaign on change, but not so easy to govern that differently from your predecessors. Will that follow on how the Obama administration communicates?

I know PR people are expecting a lot. I'm just hoping that we're not let down. One telling quote Liebovich attributed to Obama's campaign director, Bob David Plouffe: "we followed the Bush model when it comes to message discipline."

Ugh. Talking points are talking points whether they come on red paper or blue paper.

Reader Comments (13)

The Plouffe in question is a http://en.wikipedia.org/wiki/David_Plouffe" rel="nofollow">David, not a Bob.

So far, I think Obama's most significant change has been to, at least temporarily, make Chicago the capital of the United States.

December 23, 2008 | Unregistered CommenterMike Keliher

Oops. My bad on the name screw-up...Freudian slip. A fellow who used to work with me knows him. Can you guess his first name?

December 23, 2008 | Unregistered CommenterDave

Listening to a British academic, I heard him point out that the Obama campaign was really good at getting you to do things for the campaign and feel involved, but was not very reactive to political discourse. The NYT article confirms that.

The Obama folks are great at transparent tactics. It's the "conversation" they have a problem with.

December 27, 2008 | Unregistered CommenterColin McKay

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